Product Roadmap
Agentic workflows in aiRA
The person with the problem is now the person who can solve it.
- Date
- Wednesday 30 September 2026
- Time
- 3:30 to 3:45 PM CT
- Venue
- Nashville, TN
- Part of
- Capillary Captivate 2026
Ryman Ballroom ABDE
This event has ended
About the talk
On Day 2 of Captivate 2026 in Nashville, Harsh Deo and Jack Ready took the stage with one line of travel: from tasks to agentic workflows. It started with what loyalty teams are already building for themselves with aiRA, Capillary’s AI agent. It ended with where aiRA is headed next: running a whole job end to end, across your teams and systems, with your approvals built in.
It starts with apps
The first step is already here. With aiRA, teams describe what they want in the words they’d use with a colleague. No form, no spec, no ticket. What comes back is a working app or dashboard their team can open.
Between July 3 and September 20, 2026, teams built about 500 apps and dashboards, with around 270 shared and live. 59% were built by marketers, not developers.
Next: agentic workflows
An app is the small version of the idea. You still open it, and it does one thing the same way every time. Agentic workflows apply the same idea to work that doesn’t fit on a screen: one instruction, the whole sequence, with your approval inside it.
The day at Captivate
Wednesday 30 September · all times CDT (event local time)
| Time | Session | Room |
|---|---|---|
| 8:00 – 8:45 AM | Breakfast | The Cascades |
| 8:45 – 9:00 AM | Setting the stage for Day 2 | Ryman Ballroom ABDE |
| 9:00 – 9:45 AM | The Balanced Loyalty Quotient Report, 2026: The Half You're Missing | Ryman Ballroom ABDE |
| 9:45 – 10:30 AM | Panel · Global Loyalty, Local Lessons: What Markets Can Learn from Each Other | Ryman Ballroom ABDE |
| 10:30 – 10:45 AM | Coffee Break & BLQ Report Handouts | |
| 10:45 – 11:00 AM | Spin, Streak, Win: How Marketing Ships Loyalty Experiences in Minutes | Ryman Ballroom ABDE |
| 11:00 – 11:20 AM | Customer Showcase · Blain's | Ryman Ballroom ABDE |
| 11:20 – 11:40 AM | Customer Showcase · Hertz | Ryman Ballroom ABDE |
| 11:40 AM – 12:00 PM | ValueCraft: Crafting sustainable market value | Ryman Ballroom ABDE |
| 12:00 – 1:00 PM | Lunch & Networking | Foyer |
| 1:00 – 1:15 PM | Product Intro · Rewards+ | Ryman Ballroom ABDE |
| 1:15 – 1:55 PM | Panel · Beyond Points: Partnerships, Ecosystems & Rewards Customers Actually Value | Ryman Ballroom ABDE |
| 1:55 – 2:15 PM | Customer Showcase · ADAC | Ryman Ballroom ABDE |
| 2:15 – 3:00 PM | Panel: What Healthcare Can Teach Every Brand About Human Behavior | Ryman Ballroom ABDE |
| 3:00 – 3:15 PM | Launch of Empower+ | Ryman Ballroom ABDE |
| 3:15 – 3:30 PM | Coffee Break | |
| 3:30 – 3:45 PM | Agentic workflows in aiRAThis session | Ryman Ballroom ABDE |
| 3:45 – 4:30 PM | Panel · AI in Marketing: Separating What's Real vs. What's Hype | Ryman Ballroom ABDE |
| 4:30 – 5:00 PM | Loyalty as a Growth Catalyst: Showcasing Innovation Across Capillary Clients | Ryman Ballroom ABDE |
| 5:00 – 6:30 PM | Networking Happy Hour · Bandana & Bolo Tie Bar Experience | Ryman Ballroom ABDE |
| 7:00 – 10:30 PM | Whiskey River Saloon · Dinner, Drinks & Country Music | Whiskey River Saloon, Downtown Nashville |
Speakers at Captivate 2026
- Cooper ManningKeynote Speaker
- Ryan MitchellSenior Director of Partnerships, Hertz
- Donald BaalManaging Director, Product Marketing, NASCAR
- Joost GreveManaging Director, Loyalty & Customer Engagement, ADAC SE
From the room.
At Capillary Captivate 2026, Nashville.
